Director of Marketing
🚀 About meez
meez is transforming the restaurant industry with a first-of-its-kind recipe operating system that powers culinary teams and operators with precision, profitability, and speed. We’re on a mission to help restaurants and food businesses thrive by empowering them with tools that make their recipes more than just instructions—they become strategic business assets.
Join a fast-growing, mission-driven startup where your impact will be direct, immediate, and celebrated.
📈 The Opportunity
We're looking for a Director of Marketing to take the reins of our growing marketing function. Reporting directly to the CEO, you’ll be a hands-on leader responsible for building and executing full-funnel marketing strategies—from storytelling to pipeline growth to product launches.
This role is ideal for a “player-coach” who’s scaled B2B SaaS startups from $3M to $10M+ ARR, thrives in fast-paced environments, and loves hospitality and FoodTech.
🧠 What You’ll Do
- Own and drive our full-funnel marketing strategy: awareness → acquisition → retention
- Build and scale demand generation programs to fill and convert pipeline
- Lead product marketing efforts (messaging, positioning, GTM, enablement)
- Craft and manage content (emails, blogs, webinars, videos, case studies)
- Oversee SEO, paid media, events, partnerships, and social
- Collaborate closely with Sales and Product on GTM strategy
- Manage and mentor a lean internal team + external agencies/freelancers
- Use data to optimize spend, measure CAC/ROAS, and iterate quickly
- Stay sharp on AI trends and tools that drive smarter marketing
✅ You’re a Great Fit If You
- Have 6+ years in B2B SaaS marketing, with 2+ years leading a team
- Know how to scale from $3M to $10M+ ARR
- Have experience in demand gen, product marketing, ABM, and content
- Are data-driven, strategic, and hands-on—you love both thinking and doing
- Bring deep empathy for culinary and hospitality professionals
- Have startup DNA: gritty, scrappy, decisive, and fast
- Have experience with tools like Hubspot, GA4, Segment, etc.
- Bonus: You’ve used AI tools to enhance marketing campaigns
🎯 Success Looks Like
- Increased brand visibility and credibility with culinary/hospitality leaders
- Qualified leads that convert into loyal, paying customers
- Efficient CAC and strong ROAS across channels
- Clear, compelling storytelling that aligns with our product vision
💡 Why Join meez?
- Join a passionate, mission-driven team building for the future of food
- Collaborate with visionary chefs, operators, and creators
- Work directly with executive leadership
- Shape the trajectory of a growing SaaS business
- Competitive compensation, benefits, and flexibility
⚠️ Note:
This role is remote but open only to candidates based in the U.S. and authorized to work without current or future visa sponsorship.'