Director of Marketing

🚀 About meez

meez is transforming the restaurant industry with a first-of-its-kind recipe operating system that powers culinary teams and operators with precision, profitability, and speed. We’re on a mission to help restaurants and food businesses thrive by empowering them with tools that make their recipes more than just instructions—they become strategic business assets.

Join a fast-growing, mission-driven startup where your impact will be direct, immediate, and celebrated.

📈 The Opportunity

We're looking for a Director of Marketing to take the reins of our growing marketing function. Reporting directly to the CEO, you’ll be a hands-on leader responsible for building and executing full-funnel marketing strategies—from storytelling to pipeline growth to product launches.

This role is ideal for a “player-coach” who’s scaled B2B SaaS startups from $3M to $10M+ ARR, thrives in fast-paced environments, and loves hospitality and FoodTech.

🧠 What You’ll Do

  • Own and drive our full-funnel marketing strategy: awareness → acquisition → retention
  • Build and scale demand generation programs to fill and convert pipeline
  • Lead product marketing efforts (messaging, positioning, GTM, enablement)
  • Craft and manage content (emails, blogs, webinars, videos, case studies)
  • Oversee SEO, paid media, events, partnerships, and social
  • Collaborate closely with Sales and Product on GTM strategy
  • Manage and mentor a lean internal team + external agencies/freelancers
  • Use data to optimize spend, measure CAC/ROAS, and iterate quickly
  • Stay sharp on AI trends and tools that drive smarter marketing

✅ You’re a Great Fit If You

  • Have 6+ years in B2B SaaS marketing, with 2+ years leading a team
  • Know how to scale from $3M to $10M+ ARR
  • Have experience in demand gen, product marketing, ABM, and content
  • Are data-driven, strategic, and hands-on—you love both thinking and doing
  • Bring deep empathy for culinary and hospitality professionals
  • Have startup DNA: gritty, scrappy, decisive, and fast
  • Have experience with tools like Hubspot, GA4, Segment, etc.
  • Bonus: You’ve used AI tools to enhance marketing campaigns

🎯 Success Looks Like

  • Increased brand visibility and credibility with culinary/hospitality leaders
  • Qualified leads that convert into loyal, paying customers
  • Efficient CAC and strong ROAS across channels
  • Clear, compelling storytelling that aligns with our product vision

💡 Why Join meez?

  • Join a passionate, mission-driven team building for the future of food
  • Collaborate with visionary chefs, operators, and creators
  • Work directly with executive leadership
  • Shape the trajectory of a growing SaaS business
  • Competitive compensation, benefits, and flexibility

⚠️ Note:

This role is remote but open only to candidates based in the U.S. and authorized to work without current or future visa sponsorship.'

Location:
Remote or New York, NY

🚀 Ready to join a team that's shaping the future of recipes?

Ready to make your mark?

Apply now by filling out our short application form below.